Thursday, February 10, 2005

Assignment#5 for Transmedia Storytelling class

This assignment is due well before next week's final class. In order to give you proper feedback, this assignment will need to be submitted no later than 23h59 on Sunday the 13th. These assignments will get feedback that can be incorporated into your final presentations. I will, however, accept assignments for grading (no feedback guaranteed) until 18h29 onTuesday. In all cases, these should be placed in the usual dropbox - send an e-mail to Justin so that he can forward me a copy.

Each team is to develop an online content strategy that rounds out their transmedia franchise. At a minimum, this proposal should:

1) Identify your audience.
2) Select methods of propagation.
3) Lay out a time table.
4) Develop a content strategy that employs several of the techniques discussed in class.
5) Be clear on how this online material fits into your overall transmedia franchise.

As always, be conscious of how your choices showcase the world of your franchise and expose the depth of the characters.

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