All too often, the operational requirements and production environments of digital media companies (and schools!) can put too much focus on quantifiable outcomes… especially for people new to the industry. While important as a guidepost, this tendency can sometimes make one forget the potential of digital media to do much more than sell vacuum cleaners online.
This course will take students outside of the production mentality for just a little bit and get them to focus their energy, intentions and ideas of the potential of interactive media to effect meaningful change. The course will cover two main areas of interest: significant movements within new media (like social networking) and the people who made them significant (and how they did so). Students may be surprised to learn that many of these truly groundbreaking innovations were brought to life by people who were not only their age, but had comparable skills.
But most importantly, these people had ideas and understood how digital design could bring them to life. The arc of the student’s experience in this course will be to conceive, define and develop an idea - executable through online techniques – that they believe could truly change the world.
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